Privacy Policy of website Todayswx.com.
2025/08/01

This website's privacy policy will outline how user data is collected, used, shared, and protected. It's crucial to have transparent privacy policies due to the sensitive nature of location data and potential advertising practices involved. 

1. Information collected

    Location data:
        General location (based on IP address) for approximate weather information, news, product updates, and special offers based on the user's general area - User supplied.
        Specific location (via GPS) if the user allows the website to collect precise geographical data - User supplied. We do not request.
        Manually entered location (city, zip code, country) - User supplied.
    Usage data:
        IP addresses, browser type, operating system, referring URL, time and date of access - Used only for website ops & safety. Logs rotated manually and randomly.
        Pages visited, duration of visit, and other diagnostic data - Used only for website ops & safety. Logs rotated manually and randomly.
    Personal information (if provided):
        Email address, first name, last name (for account registration or inquiries) - User supplied.
        Payment details for premium services - User supplied. We do not retain or record. Third party providers used for payments. 

2. How the information is used

    To provide services: Displaying weather forecasts relevant to the - User supplied. We do not retain or record. Third party providers used for payments. 
    To improve services: Analyzing user behavior, tracking trends, and optimizing website performance - User supplied. We do not retain or record. Third party providers used for payments.
    For advertising and marketing: Delivering personalized ads based on user interests, tracking ad effectiveness, and informing users about promotions - Third party providers may be linked.
    For security and fraud prevention: Preventing security breaches, ensuring data integrity, and investigating suspicious activity. All logs rotated manually and randomly.
    Legal and administrative purposes: Complying with legal obligations, resolving disputes, and enforcing terms of service. 

3. How the information is shared

    Third-party vendors: Sharing data with vendors for advertising, analytics, and technical support - We don't share.
    Business transfers: User data may be transferred in the event of a merger, acquisition, or sale of assets - We don't share.
    Legal obligations: Disclosing information to law enforcement or government authorities when required by law. 

4. User rights and choices

    Opt-out of marketing communications: Users can unsubscribe from promotional emails or adjust their preferences - We don't send.
    Access, correction, or deletion of data: Users can inquire about their collected data and request corrections or deletion - We don't send. We don't share.
    Location sharing control: Users can choose to enable or disable specific location sharing settings - We don't send. We don't share..
    Global Privacy Control (GPC):  - We don't send. We don't share. 

5. Security measures

    Encryption, firewalls, secure socket layer technology: Protecting user information from unauthorized access. 

6. Children's privacy

    We do not knowingly collect personal information from children under a certain age of 18.
    Parents or guardians are advised to contact the website if they believe a child has provided personal data without consent. 

7. International data transfers

    Some weather websites may process and store data in the United States, including data from users located in regions with specific privacy laws like the LGPD (Brazil).
    Cross-border transfer mechanisms, such as EU Standard Contractual Clauses, may be used. We may store OUR data in the United States, Canada or the Netherland.

8. Changes to the privacy policy

    We reserve the right to update our privacy policies and notify users of significant changes by amending this document and changing the date at the top of the page. 

9. Contact information

    A dedicated email address or other contact information for privacy-related/any inquiries is: - info at masstown dot com.